Educating the nation on the benefits of sourdough through Breaducation
Project Objectives
Jason's wanted to educate the nation on the benefits, tricks and uses of their wonderful sourdough. Working with Finn agency, Jasons wanted to bring the brand to the screen through digital and social content that would allow them to get in front of new faces and educate their existing audience base with long-lasting and educational content.
Our Solution
This needed dynamic content and stunning sourdough shots. Working with Finn, Breaducation had the creative for Jason (the Founder) to lead the videos whilst including his friends from nutritionists, produce makers, chefs and fitness coaches. We made ten videos to form the first set of “Breaducation” videos with all pre-production, production and post-production taken care of in-house to create a set of social-friendly videos.
