Using film to enhance employee learning and development for business success

Project Objectives

Kaefer UK & Ireland asked us to support them with the challenge of bringing their assessment, induction and training programme to life. The client has some key aims and objectives:

✅ Support learning

✅ Induct a culture of excellence

✅ Be easily understood

✅ Engaging to watch 

An important milestone in the business's learning and development plans, they wanted us to shape how they bring learning to life through film.

Our Solution

We approached this project by first understanding the current learning and seeing how to transform the narrative to the screen.

First up, we supported the client in rewriting the script for the screen before defining life-like locations on a recce. We then moved onto sourcing the right talent, ensuring people were cast for the right roles, in line with Diversity, Equity and Inclusion standards.

Once our content was cast, we moved onto storyboarding, signing off camer angles, creative and lighting with the crew and client before bringing the films to life in a four-day on-location shoot, from the office, to factories and finally out on sites. Great fun!