Brand Video Production

Drive engagement and leave a lasting impression on your target audience with our brand video production services.

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We are an award-winning, brand-building video production company

Reel Film is an award-winning branded content production company with over 2500 projects to our name. Based out of Yorkshire, our team has worked in several countries and has flown high above the Atlantic Ocean, all in the name of capturing sensational shots for our clients. Not every project needs to be a blockbuster – from prime-time brand story advertisements to bite-sized content that is perfect for social media, we can tailor our expertise to produce a brand video that’s right for you.

With over 50 years of combined experience producing brand videos for hundreds of companies across various sectors, our expert team will create captivating content that showcases your business in the most appealing way possible. Whether you want to boost your business presence on social media or would prefer to develop content for commercial campaigns, we’ll be there every step of the way to ensure your brand will be the one your audience remembers.

What is Brand Video Production?

Brand videos are narrative-driven videos that forge connections between a company and its audience through a relatable brand story. Having your mission and values on full display is crucial to making your branded content video resonate with your audience, as this initial interaction should lay the foundations for lasting relationships between you and your consumers.

Unlike product video production, which showcases your latest product or service with the intention of increasing its sales, brand video production gives you the opportunity to create an identity for your brand that your audience will recognise and remember. Whether this comes in the form of a short animated or live-action film that appeals to the emotions of your audience, testimonials from your existing customers or a peek behind the scenes of your organisation, our creative team will work with you to ensure your brand video hits all the right beats.

Why Invest in Brand Video Production?

The expanding presence of video content has transformed how businesses design their marketing strategies. Discerning consumers need more than the promise of stellar products and services to part with their cash – they want to know who they are buying from and that their purchase is supporting a company whose values are similar to their own. 

By investing in brand video production, you can mould an attractive brand personality or totally reinvent your public perception, educating your audience on your ethos to garner their trust and respect. This makes it much easier to guide your audience through their customer journey, making it no surprise that brand videos are some of the leading types of marketing videos used worldwide

Choosing the right style of brand video for your campaign will depend on your goals, industry and target audience. At Reel Film, we immerse ourselves in our clients’ culture before we sketch a single storyboard so that we are always in the best position to advise our clients on the right medium for their brand message. 

Our Brand Video Production Services

We have worked with hundreds of brands across various industries, from manufacturing and technology to lifestyle and leisure. From fast-paced montages of cityscapes and production lines to glorious nature shots caught from above by our drone videographers, we have gone to the greatest heights for our clients and will extend the same energy to your brand video production! Check out some of the services we have provided to our existing clients. 

Lifestyle Videos

The most efficient way to relate to your target audience is to reflect their story through your own brand story video. Casting your customer as the main character allows you to place their values and aspirations at the heart of your brand story, demonstrating your intimate understanding of your audience while inspiring their confidence in your brand. 

When Ickle Bubba, producers of affordable travel systems and nursery products, approached us with their vision of turning the baby journey into an empowering video for new parents, we worked closely with their team to ensure their project captured those realistic and magical moments of early parenting. Through snappy editing and authentic performances, we were able to produce a brand video that empathised with and celebrated their target audience.

Overview Videos

Brand videos are perfect for giving your audience an overview of your business, what it does and what it has to offer its customers. By introducing your product or service to your audience and placing it in the context of their daily life, you can present them with an imagined future where their lives have been enriched by your business, appealing once again to their aspirations.

For Chameleon Technology, an eco-minded smart technology company that specialises in energy efficiency, we created an image of a green future to promote their consumer brand, ivie. By weaving short clips of the ivie smartphone app around immersive nature shots, the video highlighted the convenience of their service while emphasising their environmental brand messaging.

Check out the rest of our work

Our Brand Video Production Process

Pre-production: It all starts with a lightbulb moment. During the first stage, our experts will work with you to get to know every aspect of your brand, audience and the intentions of your brand video production. This is the starting point for our team to transform your initial ideas into fully-fledged storyboards and scripts.

Production: During production, our videographers start to work their magic. At this point, we’ll always be in touch to update you as we start to bring your storyboards to life. And the best thing? You can make unlimited amendments as we work, so you'd better save our number!

Post-Production: Once we’ve filmed the initial content, our editors get to work making all the finishing touches to make everything spick and span. We use our best equipment to add titles, audio, music, and colour grading, meaning that your video perfectly tells your brand’s story.

Video Marketing: A video is never really finished without some trusted marketing techniques. We can offer our promotional expertise to show you how to boost your video’s results on social media or other platforms. We’d be chuffed to help you navigate the online world and get the right content in front of the right people.

Let’s Get Started

There’s no better time than now for your company to produce the video of your dreams. At Reel Film, we operate in a vast range of sectors to bring your creative dreams to life. Get in touch with us today for video production services that’ll blow your socks off.

FAQs

What are the components of a brand story video production?

Brand story video production involves a cohesive narrative to help you tell a story about your brand and showcase your USPs rather than just focusing on a product or service. This can offer value to your audience by giving them another reason to do business with you. Therefore, the bones of a brand story video production involve a strong narrative, an emotional connection, branding elements, and a key message.

How much does a brand video cost to make?

The price of your branded content video production project will depend on various factors, such as its length, complexity, location, and the number of videos you want. Contact us today to get a quote.

Can I modify the brand video production once finished?

We allow our clients to make unlimited amendments to their brand videos throughout the production process. After all, we’re not satisfied with the video unless you are!

Our brand uses different video platforms – do you offer videos in different formats?

Of course. With our experience in brand video production, we know our way around video formatting. We’re clued up on optimising videos for different platforms and can take care of all this editing for you. Plus, we’re always on the mark when spotting new trends and video features, meaning your freshly produced brand videos will never lag behind the competition.

How long should a brand story video be?

There’s no set length for how long a brand story video production should be, although we recommend keeping it at around 60 seconds to get your message across without losing your audience’s concentration. However, this is your choice – we can help you create engaging brand videos outside this time range and discuss your needs in more detail.