How Reel Film Uses AI to Transform Video & Animation Production for Marketers
Marketing managers and directors today need more than just great video - they need content that’s high-quality, on-brand, fast to market, and perfectly tailored to every audience. At Reel Film, we’re leading the way by integrating powerful AI tools into every stage of our production process, giving our clients a true edge in a crowded digital landscape.
Whether you need a standout campaign video, animated explainer, or localised content for international markets, our innovative workflow is designed to deliver. Here’s how our use of AI is changing the game for marketing teams across the UK and beyond.
The videos look amazing! Thank you so much for getting that to us so quickly! We really appreciate all the wonderful work that has been done.
The AI Tools Powering Our Creative Process
We integrate a suite of industry-leading AI tools to streamline and elevate every stage of production:
- Runway: For rapid image and video generation, creative concepting, and high-end visual effects.
- Crumple Pop: To enhance audio quality, remove noise, and ensure every voice and sound is crisp and clear.
- Adobe AI: For smart editing, advanced effects, and automating time-consuming processes.
- Otter: To capture and transcribe every meeting, keeping communication seamless between your team, your agency, and ours.
- CapCut: For fast, accurate translations, subtitles, and effortless social segmentation—making localisation simple.
The Benefits for Marketing Managers & Directors
1. Consistently High-Quality Results
AI tools help us deliver professional-grade visuals, sound, and effects—raising the standard for every project, no matter the deadline or complexity.
2. Faster Turnarounds, Greater Productivity
Automated editing, enhanced collaboration, and streamlined workflows mean we can move from concept to delivery at record speed, helping you seize every marketing opportunity.
3. Effortless Localisation and Segmentation
With CapCut’s AI-driven translation and subtitle features, we can quickly adapt content for different languages and audiences - making your campaigns more relevant and effective in every market.
4. Unlocking Creative Possibilities
AI opens the door to new styles, effects, and formats. Whether it’s experimenting with Runway’s generative visuals or using Adobe’s smart tools for unique animations, we can push creative boundaries while staying aligned with your brand.
When Contentful needed an immersive event video that would engage both live and online audiences, they turned to Reel Film for a seamless, tech-driven solution.
How We Used AI:
- CapCut: Enabled us to quickly segment the main event video into tailored social media clips, complete with on-brand subtitles for accessibility and reach.
- Crumple Pop: Enhanced live and recorded audio, ensuring every presentation and reaction was crystal clear, even in a dynamic event environment.
- Otter: Used throughout the production process to transcribe meetings and feedback, coordinate between Contentful, their agency, and our team, and keep everyone aligned from concept to delivery.
The Result:
Contentful received a suite of high-quality, localised video assets - delivered faster and with greater creative polish, ready to power their event marketing across every channel.
Why Reel Film is the AI-Driven Partner for Ambitious Marketers
- Award-winning expertise with a track record across sectors
- Full-service production: from initial idea to final delivery
- Flexible, transparent packages for every budget
- Trusted by leading brands for long-term, ongoing projects
